Here's the deal: I spent 10+ years creating brands, selling online courses, and coaching leading entrepreneurs in the veterinary industry.

I loved what I was doing, but I realized it's because I was "lucky" to have the clients I got to work with each day.

But wait! I didn't get those clients by chance. I got them through strategic brand moves.  I took risks people said would ruin my business, only to increase my revenue and client quality every time.

I nailed it once in an industry full of people notoriously afraid of change. So couldn't I do it again?

Why not roll the dice, expand to other industries, and find more of the forward-thinking founders I love?

That's the chance I'm about to take, which will involve:

• A major rebrand of my personal brand, led by my design agency, The Snout Group
• Retiring my first business, Snout School, after 10 successful years together
• And who else freaking knows, so buckle in!

I'm going to be sharing it all through a private podcast and value-packed emails where I'll unpack:

• The embarrassing revelation I had that was making scrolling through social a stressful nightmare for me
• How to know when it's time go all in on leveling up, and how to not feel like an asshole for admitting you want that
• What I'm doing to figure out my new brand, with tons of specifics that will help you learn more about brand strategy
• How I'm creating a new visual look and theme for my new personal brand, and eventually the agency
• What I'm doing to attract more clients I'm "lucky to have" from outside my veterinary niche

I'm going to share the behind the scenes of the strategic plays I'm making to create my own luck in hopes that it will help forward-thinking founders like you to do the same. 😉

If you're in, drop your deets below & buckle up baby. We're about to hit it big!